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Brand design and marketing

Brighton fashion boutique IndigoRoses approached us for a complete branding excercise...on a tight budget.

We devised a simple identity and modular ‘petal’ structure to give their website and marketing materials style, flair and consistency, in keeping with the unusual designer clothes brands on offer.

Marketing material and ticketing were printed up together to save on costs, and a press campaign was designed to roll out across local publications.

The shop was based in an area of Brighton close to the Lanes, we also helped our client organise a campaign to market this area as the Harrington Quarter.

Things we did

  • Brand identity
  • Design for marketing
  • Print management
IndigoRoses identity
IndigoRoses marketing material was printed up together
The petal device was used to frame photos from fashion suppliers shoots to maintain a consistent image
One of the range of bags we designed for IndigoRoses
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